New Nissan Ariya Electric Crossover Wins Red Dot Design Award in Germany

The Nissan Ariya is recognized for its outstanding innovation as the brand’s first 100% electric crossover SUV and for its high-quality design that uses Nissan’s unique concept of “Eternal Japanese Futurism”.

Founded in 1955, the Red Dot Design Award is one of the largest design awards in the world, organized by the Design Zentrum Nordrhein-Westphalia (North Rhine-Westphalia Design Center) in Germany. This year, a jury of 50 manufacturers and designers from various industrial products selected the winners based on nine design elements, such as: aesthetics, functionality, quality, ergonomics, durability and innovation. In the product design category, about 7,900 entries from about 60 countries have been submitted.

The stylish Nissan Ariya combines the Japanese brand’s expertise in electric vehicles with the latest in connected technology, marking the next chapter in Nissan’s electrification story. The coupe’s electric crossover promises powerful acceleration and smooth, quiet operation. The sedan-like interior offers a comfortable environment for the driver and passengers.

About the Red Dot Design Awards:

The Red Dot Design Award is an annual international design competition. Awards are divided into three categories: Product Design, Brand and Communication Design, and Concept Design. The Red Dot logo is an internationally recognized symbol of design quality. This is the seventh time Nissan has won this award, having previously won it in 1993, 1996, 2001, 2002, 2003 and 2018.

Roderick Gilbert

"Entrepreneur. Internet fanatic. Certified zombie scholar. Friendly troublemaker. Bacon expert."

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