 Click to Pay enables a simple and secure digital payment experience as Mexican consumers and businesses enter the digital world.

Cinépolis and Aeroméxico are among the tens of thousands of companies leading the launch of the Click to Pay marketplace in Mexico, joining a growing global footprint.

Mexico City, November 3, 2022 – As digital commerce grows,

Mastercard launches Click to Pay solution in Mexico, a safe and efficient online payment method.

This technology helps reduce the number of passwords and steps required when shopping online, while protecting user data by adopting international security standards.

Mexico is the first country in Latin America where Mastercard enables this technology and joins more than 14 countries where Click to Pay is already available.

including the United States, Canada, United Kingdom, Australia, and the United Arab Emirates.

The increasing use of digital tools in financial services is moving us towards a cashless economy, where consumers and businesses want to pay and receive payments anytime, anywhere, and via any device.

Click to Pay streamlines the customer payment process. Signups are a one-time event, and with almost half of all Click-to-Pay payments coming from “returning” users, merchants are seeing the advantage of faster payments across multiple verticals, including retail, entertainment, grocery, and travel.

Click to Pay is a payment method based on the international standard “Secure Remote Commerce” EMVco®, which provides an easier and safer payment method for consumers without having to remember passwords or enter card details manually every time a payment is made. Thanks to the integrated payment platform, all cards can be managed from a single profile, which is updated automatically.

Businesses will benefit from this solution, as it allows them to offer a unique shopping experience that helps increase their conversion rate by up to 93% on recognized users, reduces fraud thanks to intelligent recognition that supports users across all devices, browser types and channels and minimizes abandonment rates cart while providing a better user experience. It also increases bank approval by up to 3 percentage points through tokenization, which will bring greater trust to consumers.

Click to Pay offers consumers and merchants a secure experience powered by NuDetect, which recognizes and protects returning users when they browse frictionless because this technology targets user-engaging behavior patterns across devices. It allows detecting device and behavior

PERS CONFERENCE

*1 Cinépolis will be available in mid-November in real time, saving time and keeping users safe without disturbing them for more information.

Cinépolis and Aeroméxico are the first businesses in Mexico to adopt Click to Pay with the goal of providing consumers with an optimized experience in any digital payment environment or network regardless of whether purchases are made via a website, mobile device, or app. They join forces with many businesses and merchants around the world, including Papa Johns, Walgreens, Expedia, Saks Fifth Avenue, Ticketek, Tickets.com,

Emirates airlines, among others, have implemented Click to Pay.

Click-to-Pay transaction volume has experienced continued growth over the past year, confirming that consumers seek more convenience and less friction when shopping online. Click-to-Pay technology will be made available to tens of thousands of merchants in Mexico through our collaboration with payment solutions Getnet and financial products and services facilitator for businesses in Mexico, Billpocket.

“Payments are the backbone of our business, so we are excited to expand our value offering and support consumers through state-of-the-art and secure payment technology. Click to Pay is the optimal online payment experience, providing consumers with security, convenience and control, enabling them to pay with just a few clicks.”

said Mauricio Schwartzmann, Country Manager for Mastercard Mexico.

Because Click to Pay is the perfect solution to simplify and make the online shopping experience easier, faster and frictionless, Mastercard will continue to work closely with payment service providers, Merchants and issuers to drive adoption of this technology. In this way, contribute to the digitization of the Mexican ecosystem while the rest of the world adapts to an increasingly contact-free economy.

AGENCIA EFE SA is not responsible for the information contained in this message and is not responsible to third parties for all of its contents, equally absolved from the responsibility of the entity that wrote it.