MADRID, May 25. (EUROPEAN PRESS) –

The Eurovision Song Contest 2023, held in May in Liverpool (United Kingdom), garnered an average worldwide audience of 162 million, both in linear and online broadcasts, while the final’s average quota rose to 40.9%, a figure which is double the average of the television stations airing the contest (17.4%).

In the United Kingdom, the show’s co-host country along with Ukraine, the show achieved a record viewership on its broadcast on BBC One, with over 9.9 million viewers and a 63% share. For its part, the retransmission on La 1 de TVE added almost 5 million people and 39.7% ‘share’.

Likewise with Loreen’s victory with ‘Tatoo’ at the festival which followed in Sweden, the singer’s country, with 2.3 million viewers and 82.3% share. In Finland, where the song ‘Cha cha cha’ by Käärijä took second place, the music contest also stood out with 1,733,000 viewers and 85% of the audience watching television at the time.

According to data provided by the European Broadcasting Union (EBU), Eurovision stands out especially among young people, with a 53.5% share of viewers aged between 15 and 24 years.

ESC’s executive supervisor, Martin Österdahl, appreciated the Eurovision data, which showed, “once again”, that “public service media has the power to unite the world through music with a reach that we are very proud of”. “We love to see that every year more and more people around the world discover this special event, which provides a great launch pad for new music.”