Features: proposals from Benidorm, Adeje, Salou, Torremolinos and Calviá | News from Travel Agencies, Hotels

The feature, in one of its editions with the greatest political weight, has become a showcase for Spain’s main tourist destinations to showcase their new attractions, as happened in Calviá in Mallorca, Benidorm, San Bartolomé de Tirajana in Gran Canaria, Adeje in Tenerife, Salou in Tarragona , Lloret in Gerona or Torremolinos on the Costa del Sol in Malaga, as summarized below Special in the next special.


Benidorm is present at the exhibition together with other tourism brands from the Valencian Community with two goals: senior tourism such as Imserso and UK travel. Another highlight is the Benidorm Fest, a festival organized in the city by RTVE to select Eurovision representatives for Spain.


Sports tourism continues to be a central axis in Calvi’s tourism strategy, as well as cultural tourism, supporting events such as the Mallorca Live Festival, the LEM Expanded Literature Festival, or the relaunch of traditional festivals, including Festes del Rei en James. In addition, the Balearic municipality will open the Galatzó sanctuary and the Archaeological Museum of Sa Morisca in the future.


Maspalomas Costa Canaria is promoted under the slogan “A place where happiness is cultivated” and this year the presentation of an informative brochure on the Camino de Santiago between Maspalomas-Gáldar Volcano for the Jacobean year to be held until July 25, 2022 has stood out. .


Costa Adeje, the largest 5-star facility in Europe, with 7,568 beds in this category, emphasizes the concept of a “great value” blue destination, with sustainability and excellence as the most important lines of work. Tenerife destinations have an agenda of concerts by Alejandro Sanz, symphony concerts, women’s festivals and other high-profile events, while in the fashion sector Tenerife Fashion Beach stands out.


The recovery of international markets and the loyalty of national markets, with a view to 2022 still affected by the pandemic, are two of the major challenges for tourism brands Costa Daurada and Terres de l’Ebre.


Lloret de Mar has announced the investment the sector has made in recent months in the Costa Brava to renovate its facilities and transform itself digitally. Similarly, information has been provided about the cultural events that will take place in the summer (Lloret Outdoor Summer Festival and SOM de Mar) as well as nature activities and guided tours that have been scheduled to begin in June.


Luxurious yet sustainable tourist complexes, gastronomic events or new cultural spaces are some of the bets that have been presented to the Costa del Sol Tourism exhibitors in Feature. Círculo Empresarios de Torremolinos has chosen Marenga’s gastronomy, with the presentation of the eighth Espetos de la Costa del Sol Contest, which will take place next summer. Estepona have also announced another gastronomic event for this summer, the seventh edition of the ‘Popi’ World Ham Contest, which also bears the city’s name. For its part, the Axarquia Costa del Sol City Association has presented a project to start the Axarquia-Costa del Sol Film School. Torrox attends Features for the first time with its own booth


Consell de Ibiza president Vicent Marí has ​​reiterated that “the fact that sporting events start in April and tourism companies announce their opening on the same date on Features, has led, for example, to very important UK operators like Jet2 They have informed us that they maintain their intention to start uniting England with Ibiza from April 1. In addition, Ibiza Gay Pride is restoring its usual date and in 2022 will celebrate the seventh edition from June 10 to 18. Likewise, Ibiza City Hall has presented the XII edition of the Heritage race which will take place in December, during the festive bridge.


At the Cádiz provincial stand stage, several proposals presented this Wednesday revolved around provincial cuisine, with Grupo Azotea -which runs ‘El cuartel del mar’, in Chiclana-, and red tuna or wine tourism experiences offered by Bodegas Miguel. Domecq, in Jerez. The sports segment is also very much present through the presentation of the 2022 Andalucía Sunshine Circuit, or Circuito Hípico del Sol, which will take place this winter in Montenmedio (Vejer). On the other hand, the Cadiz booth also hosted talks about the Spanish Wing Foil Championship – a sport consisting of holding the wings without sticking to a surfboard – and Formula Kite – referring to kitesurfing, the sport of gliding on water. where the wind pushes the kites- which Chiclana will host this year, and to be more precise, from April 30 to May 2, 2022. Finally, in the cultural tourism section, the fifth edition of this year’s famous Concert Music Festival, 2022, takes place during the summer in Sancti Petri (Chiclana). In addition, the project ‘Meridano Cero Cultural’ of the City Council of San Fernando.


The Almuñécar – La Herradura Tourist Board has announced the Blue Underwater Life Park, a project integrated into the Tourism Sustainability Plan. Also at the Costa Tropical, as he predicted’Develop‘, deLuna Hotels presents its first hotel in Motril, with 150 rooms. Salobreña also showcased her proposal for family tourism.

Matt Thompson

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